We're on a mission to make every Indian financially confident.

Rajdip grew up in Kolkata, in a household where money was managed by instinct — not knowledge. When he moved to Bangalore for his first job, he did what most young Indians do: opened a savings account, let his salary sit in it, and hoped for the best.

A colleague suggested a mutual fund. A relative pushed an endowment plan. An ad promised guaranteed returns. He had no framework to evaluate any of it. He made mistakes — not out of carelessness, but because nobody had ever taught him the basics.

Years later, working at the intersection of finance and product, he kept seeing the same gap. Smart, ambitious people — engineers, teachers, nurses, small business owners — all winging it when it came to money. Not because they didn't care. Because the resources were either too complex, too generic, or simply not built for India.

He teamed up with Joyti, a product builder obsessed with simplicity, and Sai, who had spent years making AI systems actually useful. Together, they asked one question: what if learning money felt as easy as scrolling your feed — but actually changed your life?

That question became Zavio.